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Please use this identifier to cite or link to this item: http://hdl.handle.net/10373/1179

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Title: Investigating perceptions of manufacturers and retailers to inclusive design
Authors: Dong, Hua
Clarkson, P. John
Ahmed, Saeema
Keates, Simeon
Affiliation: University of Abertay Dundee. School of Computing & Engineering Systems
Keywords: Universal design
Issue Date: Nov-2004
Publisher: Berg Publishers
Type: Journal Article
Refereed: peer-reviewed
Rights: Published version (c)Berg Publishers, available from http://www.bergpublishers.com/BergJournals/TheDesignJournal/tabid/3650/Default.aspx
Citation: Dong, H., et al. 2004. Investigating perceptions of manufacturers and retailers to inclusive design. Design Journal. 7(3): pp.3-15.
Abstract: This paper describes a study into industry perceptions of barriers and drivers for inclusive design. The study investigated perceptions of manufacturers and retailers of consumer products in the United Kingdom (UK) and compared their perceptions with those of companies in the United States (US) and Japan. It was found that the perceptions of major drivers for inclusive design were similar for manufacturers and retailers in the UK, but the perceptions of barriers to inclusive design differed between manufacturers and retailers. Industry attitudes towards legislation or government regulations in the UK differed from those in the US and Japan. The study concluded that 'perception barriers' form the majority of the barriers and were the most significant, followed by 'technical barriers' and then 'organizational barriers'. Consequently, strategies should focus on raising awareness to overcome perception barriers and providing supportive tools to overcome technical barriers.
URI: http://hdl.handle.net/10373/1179
ISSN: 1460-6925
Appears in Collections:Computing & Engineering Systems Collection

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